Vol. 1 No. 1 (2024): UNRAM STUDENTS CONFERENCE ON MANAGEMENT

Articles

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  THE EFFECT OF CELEBRITY ENDORSEMENT AND BRAND IMAGE ON THE BUYING INTEREST OF SOMETHINC COSMETIC PRODUCTS (STUDY ON STUDENTS OF THE UNIVERSITY OF MATARAM) THE EFFECT OF CELEBRITY ENDORSEMENT AND BRAND IMAGE ON THE BUYING INTEREST OF SOMETHINC COSMETIC PRODUCTS (STUDY ON STUDENTS OF THE UNIVERSITY OF MATARAM)

  Hayatun Hidayat, Junaidi Sagir, Muhammad Mujahid Dakwah

  1-6

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  ANALYSIS OF THE INFLUENCE OF PRICE DISCOUNTS, BONUS PACKAGES AND LAYOUT ON THE BUYING IMPULSE OF INDOMARET JALAN SULTAN KAHARUDDIN SUMBAWA BESAR ANALYSIS OF THE INFLUENCE OF PRICE DISCOUNTS, BONUS PACKAGES AND LAYOUT ON THE BUYING IMPULSE OF INDOMARET JALAN SULTAN KAHARUDDIN SUMBAWA BESAR

  Nila Septi Amalia, Baiq Handayani Rinuastuti, Lalu Edy Herman Mulyono

  25-33

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  ANALYSIS OF THE INFLUENCE OF SERVICE QUALITY AND PRICES ON CONSUMER SATISFACTION (CASE STUDY OF SURF CAFE VISITORS IN BIMA CITY) ANALYSIS OF THE INFLUENCE OF SERVICE QUALITY AND PRICES ON CONSUMER SATISFACTION (CASE STUDY OF SURF CAFE VISITORS IN BIMA CITY)

  Haerunisah, Handry Sudiartha Athar, Lalu M. Furkan

  7-11

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  THEORETICAL STUDY OF HOMESTAY MANAGEMENT COMMITMENT

  Irmayanti Maulida, Muttaqillah, Weni Retnowati, Lalu Adi Permadi

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  THE INFLUENCE OF ABILITY AND LEADERSHIP ON EMPLOYEE PERFORMANCE AT PT GILITRANS NUSANTARA THE INFLUENCE OF ABILITY AND LEADERSHIP ON EMPLOYEE PERFORMANCE AT PT GILITRANS NUSANTARA

  Liyliys Diana Dewik, Santi Nururly, Embun Suryani

  17-24

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  THE INFLUENCE OF LEADERSHIP SUPERVISION AND COMPENSATION ON EMPLOYEE WORK DISCIPLINE OF PT NARMADA AWET MUDA THE INFLUENCE OF LEADERSHIP SUPERVISION AND COMPENSATION ON EMPLOYEE WORK DISCIPLINE OF PT NARMADA AWET MUDA

  Lely Yulistiani, Sri Wahyulina, Santi Nururly

  12-16

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