Dwi, Putri Ayu, and Ferdian Hendrasto. “PURSUING GOOD DEALS ON TIKTOK LIVE: INVESTIGATING THE RELATIONSHIP BETWEEN HEDONIC VALUE AND IMPULSE BUYING”. International Economics and Business Proceedings 1, no. 2 (December 24, 2024). Accessed January 5, 2025. https://proceeding.unram.ac.id/index.php/ieb/article/view/3300.