DWI, P. A.; HENDRASTO, F. PURSUING GOOD DEALS ON TIKTOK LIVE: INVESTIGATING THE RELATIONSHIP BETWEEN HEDONIC VALUE AND IMPULSE BUYING. International Economics and Business Proceedings, [S. l.], v. 1, n. 2, 2024. Disponível em: https://proceeding.unram.ac.id/index.php/ieb/article/view/3300. Acesso em: 5 jan. 2025.