NON-BPJS CLINIC MANAGEMENT: STRATEGIES,CHALLENGES AND SOLUTION FOR OPTIMIZING HEALTH SERVICE

Abstract

The management of non-BPJS clinics is becoming increasingly significant in Indonesia's healthcare landscape, primarily due to rapid changes in the healthcare system and shifting patient preferences. These clinics face distinct challenges compared to those operating under the BPJS framework, especially in financial management, service quality, and human resource management. Unlike BPJS clinics, non-BPJS clinics often need to develop innovative strategies to maintain operational efficiency and high patient satisfaction. Effective management is crucial to overcoming these hurdles and ensuring quality healthcare services. This study utilizes a literature review to explore various managerial practices adopted by non-BPJS clinics. The reviewed literature, including academic journals and relevant sources, highlights key strategies that have proven effective in addressing operational and service challenges. Among these strategies are innovations in financial management, such as streamlining budgeting and optimizing revenue streams, as well as improvements in service quality through better staff training and patient care protocols. Furthermore, the adoption of information technology has been instrumental in increasing operational efficiency, from automating patient records to improving appointment scheduling. Direct patient interaction and flexible service offerings have also emerged as critical factors in enhancing patient satisfaction. By implementing these strategies, non-BPJS clinics can better meet the demands of their patients while navigating the complex and evolving healthcare system in Indonesia, thereby providing more efficient and patient-centered care.